Description:

 Online shop selling musical instruments. Corporate identity also designed by Prodigia.
 

Objectives:

1. Web design that transmits the quality of the products.
2. Online shop with content management system and payment gateway via Visa and Paypal.
3. Dropshipping integration and automated import of thousands of products from different suppliers.
4. Automatic updating of prices and stock of all products from suppliers. Process creation for each supplier.
5. Automated matching of the category structure of the different suppliers with the Ebony database.
6. Visual stock management.
7. Corporate blog.
8. High performance web development: 0.7 seconds home page loading time.

Results:

1. Benchmarking of the main E-commerce (Ebay, Amazon, Pixmania...) and European competitors, resulting in an analysis of usability, content architecture and optimised design.
2. E-commerce implemented in Drupal 8, with layout design optimised for the musical instruments sector, highlighting the colour contrast between the products and the design of the site, optimised image size to show the detail of the images and usability in the purchasing process.
3. Online shop integrated into the website, together with the corporate blog with customised programming to personalise customer management.
4. Optimal visibility in search engines integrating Drupal SEO modules for the correct indexing of all the urls of the site (friendly).
5. Stock management is integrated with the supplier's stock information system, operating also for products in real stock that are not served by suppliers.